(RED)Wire is an online magazine and music service created by Bono (of the Irish rock band U2) and Bobby Shriver. It is a part of the broader Product RED organization, which serves to work with corporations who are contracted to give a percentage of their profits for particular products to the Global Fund to fight HIV/AIDS in Africa. (RED)Wire was created on World AIDS Day on December 1, 2006. Each issue contains an exclusive song from a major artist and a "spotlight" song from an up-and-coming artist, as well as other non-music media, such as video clips, poems, and so on.