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헬스 커뮤니케이션 Health communication تواصل صحي Gesundheitskommunikation Communication en santé 健康传播
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La communication en matière de santé est le transfert d'informations des experts dans les domaines de la médecine et de la santé publique aux patients et au public, c'est également l'étude et l'utilisation de stratégies de communication pour informer et influencer les décisions individuelles et communautaires qui améliorent la santé. Ces études portent également sur la communication entre le médecin et le patient. Aux États-Unis, depuis 2014, la communication en santé est une filière professionnelle en développement. La communication en matière de santé peut viser divers objectifs : 헬스 커뮤니케이션(영어: Health Communication)은 대중들의 건강 증진을 위하여 이루어지는 커뮤니케이션의 총칭을 의미한다. Gesundheitskommunikation (englisch Health Communication) ist ein interdisziplinärer Forschungszweig, welcher sich aus der Gesundheitswissenschaft und der Kommunikationswissenschaft zusammensetzt. Hauptgegenstand der Forschung sind allgemeine gesundheitliche Themen, wie zum Beispiel Gesundheitsförderung, Gesundheitskompetenz, Krankheitsprävention und Krankheitsverbreitung (Epidemiologie).Hinzu kommen kommunikative Aspekte, die sich mit der Aufbereitung und Vermittlung der gesundheitsrelevanten Informationen beschäftigen, um sie medienwirksam einem Publikum zu präsentieren.Die Relevanz der Gesundheitskommunikation – also des übergreifenden Austausches über gesundheitsbezogene Themen – hat in den letzten 30 Jahren deutlich zugenommen und ist mittlerweile ein wichtiger Bestandteil der Gesundhe Health communication is the study and practice of communicating promotional health information, such as in public health campaigns, health education, and between doctor and patient. The purpose of disseminating health information is to influence personal health choices by improving health literacy. Health communication is a unique niche in healthcare that allows professionals to use communication strategies to inform and influence decisions and actions of the public to improve health. Health communication may variously seek to: التَوَاصُل الصِحي هو دِراسة ومُمارسة التَواصل مِن أجل التَرويج للمعلوماتِ الصِحية مِثل حَملات، صحة عمومية، الصِحة العَامة، التثقيف الصحي، والعلاقة بَين الطَبيب والمَريض. والهدف مِن نَشر المَعلومات الصِحية هو؛ التأثير على الخِيارات الصِحية الشَخصية، وذلك مِن خِلال مَحو الأُمية الصِحية. ولأن تَأثير التَواصل الصِحي يَجِب أَن يَتناسب مَع المُتَلقي والموقف؛يَسعى البَاحثون في هذا المَجال إلى تَحسين استراتجيات التَواصل، مِن أجلِ تعليمِ الناسِ وطُرق تَحسين الصِحة أو تَجنب مَخاطر صِحية مُحددة، وأكاديميًا فإن التواصل الصِحي هو مجال في إطارِ دراسات التواصل. التواصل الصِحي قد يَسعى إلى : 健康传播(Health Communication),亦稱「公衛傳播」,是传播学與流行病學的一个分支和交集學門,為預防醫學的關鍵一環,通常需要用到大量的統計學和計量技術。以六個標準差的機率分布來預測新科技的市場滲透率,並成功提出創新傳播模型的知名美国学者 ,於1994年定義健康传播是設計或評估医学資訊演化成健康知识的動態過程,并透过态度與行为的改变來降低疾病的罹患率和死亡率、以有效提高社区或国家的生活品質和公衛水准。健康傳播的範疇广泛,但大體上可概分為幾個核心,包含成癮與濫用、医病关系、计划生育、戒癮行為(毒、菸、酒、暴力、不良習慣)、傳染疾病預防(如防疫策略、疫苗使用)、就診習慣和臨床決策(clinical decisions)、疾病污名(stigma)等内容。
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Health communication is the study and practice of communicating promotional health information, such as in public health campaigns, health education, and between doctor and patient. The purpose of disseminating health information is to influence personal health choices by improving health literacy. Health communication is a unique niche in healthcare that allows professionals to use communication strategies to inform and influence decisions and actions of the public to improve health. Because effective health communication must be tailored for the audience and the situation, research into health communication seeks to refine communication strategies to inform people about ways to enhance health or to avoid specific health risks. Academically, health communication is a discipline within communication studies. Health communication may variously seek to: * increase audience knowledge and awareness of a health issue * influence behaviors and attitudes toward a health issue * demonstrate healthy practices * demonstrate the benefits of behavior changes to public health outcomes * advocate a position on a health issue or policy * increase demand or support for health services * argue against misconceptions about health * improve patient-provider dialogue * enhance effectiveness in health care teams التَوَاصُل الصِحي هو دِراسة ومُمارسة التَواصل مِن أجل التَرويج للمعلوماتِ الصِحية مِثل حَملات، صحة عمومية، الصِحة العَامة، التثقيف الصحي، والعلاقة بَين الطَبيب والمَريض. والهدف مِن نَشر المَعلومات الصِحية هو؛ التأثير على الخِيارات الصِحية الشَخصية، وذلك مِن خِلال مَحو الأُمية الصِحية. ولأن تَأثير التَواصل الصِحي يَجِب أَن يَتناسب مَع المُتَلقي والموقف؛يَسعى البَاحثون في هذا المَجال إلى تَحسين استراتجيات التَواصل، مِن أجلِ تعليمِ الناسِ وطُرق تَحسين الصِحة أو تَجنب مَخاطر صِحية مُحددة، وأكاديميًا فإن التواصل الصِحي هو مجال في إطارِ دراسات التواصل. التواصل الصِحي قد يَسعى إلى : 1. * زِيادة مَعلومات، وإدراك المُتلقي عَن قَضَايا الصِحة. 2. * التَأثير على مواقفِ وسُلوكيات المُتلقي تِجاه قَضية الصِحة. 3. * شَرْح المُمارسات الصِحية. 4. * تَوضيح فَوائِد تَغيير السُلوكيات على الصِحة العامة. 5. * الدَعوة إلى موقفٍ بشأنِ قضيةٍ ما، أو سياسةٍ صحيةٍ. 6. * زيادة المُطالبة، أو الدعم للخدماتِ الطبيةِ. 7. * مُناقشة المَفاهيم الخَاطئة حَول الصِحة. La communication en matière de santé est le transfert d'informations des experts dans les domaines de la médecine et de la santé publique aux patients et au public, c'est également l'étude et l'utilisation de stratégies de communication pour informer et influencer les décisions individuelles et communautaires qui améliorent la santé. Ces études portent également sur la communication entre le médecin et le patient. Aux États-Unis, depuis 2014, la communication en santé est une filière professionnelle en développement. Parce qu'une communication efficace en matière de santé devrait être adaptée au public et à la situation, la recherche sur la communication en matière de santé tend à affiner les stratégies de communication pour éduquer le public sur les moyens d'améliorer la santé ou d'éviter des risques sanitaires spécifiques. La communication en matière de santé peut viser divers objectifs : * accroître les connaissances et la sensibilisation du public à un problème de santé ; * influencer les comportements et les attitudes à l'égard d'un problème de santé ; * démontrer des pratiques saines ; * démontrer les avantages des changements de comportement sur les résultats de santé publique ; * défendre une position sur une question ou une politique de santé ; * accroître la demande ou le soutien des services de santé ; * s'opposer aux idées fausses sur la santé. Gesundheitskommunikation (englisch Health Communication) ist ein interdisziplinärer Forschungszweig, welcher sich aus der Gesundheitswissenschaft und der Kommunikationswissenschaft zusammensetzt. Hauptgegenstand der Forschung sind allgemeine gesundheitliche Themen, wie zum Beispiel Gesundheitsförderung, Gesundheitskompetenz, Krankheitsprävention und Krankheitsverbreitung (Epidemiologie).Hinzu kommen kommunikative Aspekte, die sich mit der Aufbereitung und Vermittlung der gesundheitsrelevanten Informationen beschäftigen, um sie medienwirksam einem Publikum zu präsentieren.Die Relevanz der Gesundheitskommunikation – also des übergreifenden Austausches über gesundheitsbezogene Themen – hat in den letzten 30 Jahren deutlich zugenommen und ist mittlerweile ein wichtiger Bestandteil der Gesundheitsforschung. 헬스 커뮤니케이션(영어: Health Communication)은 대중들의 건강 증진을 위하여 이루어지는 커뮤니케이션의 총칭을 의미한다. 健康传播(Health Communication),亦稱「公衛傳播」,是传播学與流行病學的一个分支和交集學門,為預防醫學的關鍵一環,通常需要用到大量的統計學和計量技術。以六個標準差的機率分布來預測新科技的市場滲透率,並成功提出創新傳播模型的知名美国学者 ,於1994年定義健康传播是設計或評估医学資訊演化成健康知识的動態過程,并透过态度與行为的改变來降低疾病的罹患率和死亡率、以有效提高社区或国家的生活品質和公衛水准。健康傳播的範疇广泛,但大體上可概分為幾個核心,包含成癮與濫用、医病关系、计划生育、戒癮行為(毒、菸、酒、暴力、不良習慣)、傳染疾病預防(如防疫策略、疫苗使用)、就診習慣和臨床決策(clinical decisions)、疾病污名(stigma)等内容。
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